Jaeger-lecoultre Cooperates With Aston Martin

In 2013, at the 180th anniversary of the birth of the Ru Valley Workshop and the centenary of the founding of the famous British car manufacturer Aston Martin, three new timepieces were born, representing the pursuit of perfection at all times. Another historic leap between the two pioneering companies that went hand in hand. The values ​​that have been built up over time have made these two brands stand out.

Jérôme Lambert and Johann Sauty

In the workshops of Rugu Valley and Gaydon, the artisans of the past have lived up to the ardent expectations of sports enthusiasts, estheticians and connoisseurs, using a wide range of techniques to give superb timepieces and cars life through superb craftsmanship .
In 2004, Jaeger-LeCoultre signed an agreement with Aston Martin to formally conclude a long-term partnership. Needless to say, this development seems to be a collision of thought between the master and the master. Genius is rare, and it is even more rare for two giants to join forces, such as two stars coexisting in the creative blue sky.
The R & D departments of the two parties are closely connected, and the brand cooperation has been steadily strengthened to achieve outstanding technological innovations. The transponder with a micro-transmitter is built into the timepiece to control the car’s central lock system. The intuitive and clear and considerate user’s vertical start timing device, The operation is as easy as driving an Aston Martin sports car; using a special movement to meet the driving performance requirements of sports cars; developing innovative materials.

Above: Master Compressor Extreme W-Alarm Aston Martin Watch – Bottom Left: AMVOX5 World Chronograph Cermet – Bottom Right: Master Hometime Aston Martin Dual time zone master watches – all launched by Jaeger-LeCoultre

Both parties uphold common values ​​in terms of performance and innovation. Starting with the first Aston Martin sports car equipped with Jaeger dashboard counters known for their high accuracy, they have laid a profound historical foundation for cooperation. As a tribute to these genius pioneers, the classic 270 ° counter layout is used again in the AMVOX series models.
Talking about the success factors of the lasting cooperation between the two parties, Jaeger-LeCoultre CEO Jérôme Lambert said: ‘The pursuit of the ultimate tradition is the foundation of the active and lasting cooperation between the two sides. The unique process technology and Jaeger-LeCoultre The countless invention patents for timepieces in the 180-year history of the watch factory laid the cornerstone of cooperation. ‘
Aston Martin CEO Ulrich Bez said: ‘It is the combination of talent, tradition and products that has shaped the brilliant achievements of our outstanding British brand on the 100th anniversary; most importantly, it cannot be separated Drive our passion for everything. Aston Martin is a global leader in design and luxury-every product is extraordinary, exquisite and unique, embodying the best craftsmanship and engineering technology . ‘
In 2013, with the launch of the first two timepieces of the AMVOX series and the new AMVOX cermet world time zone chronograph watch with a fiber-reinforced cermet case for the first time, the Jaeger-LeCoultre and Aston Martin Cooperate closely to continue the new chapter. Connoisseurs of fine watches are also fortunate to appreciate a series of extremely durable and reliable timepieces, which are powerful, sophisticated and ingeniously reminiscent of the unique world of British car manufacturers.
Source: Jaeger-LeCoultre