Panerai Shanghai International Trade Store Grand Opening

Panerai, an Italian high-end watch manufacturer, has opened a special shop in Shanghai Central Trade Plaza. Shanghai Huanmao Plaza is located at the intersection of Huaihai Middle Road and South Shaanxi. It has several traffic arteries and has an excellent geographical location. Its architectural design is inspired by the characteristics of the historical building ‘Shikumen’ in Shanghai. The vast green space creates a natural atmosphere. At the same time, the concept of APM mall was introduced, top fashion style and extended business hours became the finishing touch of this new landmark of Shencheng shopping. This store is the fourth store opened in Shanghai after Shanghai Hang Lung Plaza, Shanghai IFC Center, and Nanjing West Road in Shanghai.

 Officine opening of Panerai Shanghai Global Trade Plaza!

 With an area of ​​about 100 square meters, Shanghai Huanmao Plaza is the largest in Shanghai. It aims to provide watch collectors and customers with a unique shopping experience immersed in Panerai World. The store showcases a simple and classic Italian design style, with clean lines and simple decoration, and uses glass panels and glass curtain walls to highlight the brightness and transparency of the store. The materials used are carefully selected and inspired by the history and traditions of this Florence boutique: the use of Gold Calacatta marble from Tuscany, and Stucco walls with Venetian characteristics. The shape of the teak wall resembles the curve of a sea wave, with beautiful radians, highlighting the brand’s close relationship with the ocean, and tells the deep roots of the Italian Navy.

 The Shanghai World Trade Plaza store is the largest store in Shanghai with an area of ​​about 100 square meters. It aims to provide watch collectors and customers with a unique shopping experience immersed in Panerai World.

 There is a large wall clock on the wall of the store, which emphasizes the brand’s classic ‘sandwich sandwich’ dial structure. Two identical dial sheets are sandwiched with Super-LumiNova® luminous coating to display indicators and digital scales. This dial structure was invented in the late 1930s and was designed to improve the clarity of the watch. Even in the extremely dark environment at the bottom of the water, the dial scale can be clearly read.

 There is a large wall clock on the wall of the specialty store, which emphasizes the brand’s classic ‘sandwich sandwich’ dial structure.

 The most unique thing is that this shop is currently the only shop in China that has a small watchmaking workshop. Panerai watchmakers are here to provide customers with more convenient daily repair and maintenance services. Shows Panerai’s service spirit of pursuing details and quality.

 The inauguration of the Shanghai Global Trade Plaza store marks an important step in the development of Panerai’s marketing network. Today, the brand has 57 stores worldwide, 19 of which are in the Asia Pacific region.

Panerai Store:
Address: Shop L1-62, Huanmao Plaza, No. 999 Huaihai Middle Road, Xuhui District, Shanghai
Phone: +86 21-6475 5286

Dignified And Dreamy Hublot Booths At Baselworld 2015

Basel Watch Fair 2015 has been grandly opened at the Basel Exhibition Center. In the next few days, we will present the biggest watch and jewelry exhibition of the year. Everyone who loves fashion is looking forward to the future. Report. The Watch House Reporting Group has returned the information of the exhibition hall. The following is the appearance of the Hublot brand booth. Let’s take a look together:

   The Hublot booth still adopts a dignified and dreamy design style. The mysterious black tone takes us on a magical journey, which is dotted with dazzling decorative lights, like the stars in the vast night sky, dreamy and full of expectations .

Summary: Baselworld 2015 will present us a beautiful and unique visual feast. What kind of works will Hublot bring in this exhibition? Let us look forward to more exciting content brought back by the watch group in front of the Watch House. For more details, please click the watch house Basel live event:

Bell & Ross Latest Watch Br03-94 Horolum And Br03-92 Horoblack

Bell & Ross is not only a leading professional flight watch, but also has established a unique watch aesthetics with a classic square case and simple appearance; the brand launched the first new work of the Horo series BR03 -92 Horolum, two models of BR03-94 Horolum chronograph and BR03-92 Horoblack three-hand calendar are added this year; the name ‘Horo’ is taken from sandblasted stainless steel case and dial, and the sandwich is very clear Dial, echoes the design style of the series.

Modern minimalist design

   Two new works from the Horo series, BR03-94 Horolum chronograph and BR03-92 Horoblack three-hand calendar, are the essence of Bell & Ross professional timepieces. Aircraft cockpit instrument clock concept: the stainless steel case and dial are sandblasted and sandblasted with strong pressure on the metal surface, giving the case and dial surface a subtle and consistent texture and gray tone The simple beauty of the product, and the effect of similar one-piece molding; the sandblasted matte texture can avoid glare from the sun, but also highlight the watch’s appearance lines and practical functions; another feature is the sandwich dial structure, which consists of two Constructed from overlapping metal sheets, it shoulders the primary functional task of the ‘Horo’ series clearly displayed at all times.
BR03-94 HOROLUM chronograph
Limited to 500 pieces

   Limited to 500 pieces, the BR03-94 HOROLUM chronograph contains two elements that are clearly displayed at night (‘Lum’). Superluminova luminous materials can enhance the display function under different light conditions at day and night. The two new Superluminova® C3 green luminous lights are similar to the green lights of the airport runway at night. The luminosity is very outstanding.
The metal sheet coated with the lower layer makes the large 12 o’clock and 6 o’clock figures and time markers stand out even if the environment is completely dark and does not damage its function. It can emit green light for a long time at night.
   In addition, at 3 o’clock and 9 o’clock, there are small seconds and 30-minute timer, respectively. The bevel of the outer edge of the dial has a tachometer scale; the watch is equipped with a gray-green calfskin strap, which has a simple overall design.
BR03-92 HOROBLACK Calendar
Limited to 999 pieces

   BR03-92 HOROBLACK three-hand calendar is limited to 999 pieces. The dial layout is simple and unobtrusive, highlighting the responsibility of clear display; the case is a Bell & Ross classic stainless steel square case design, sandblasted; the rod shape of the dial The time scale and the four-digit glyph design of 12, 3, 6, and 9 are easy to read. It is also the first design feature of Bell & Ross. Aesthetics; contrasting black and gray with time scales and hands also enhances the display.
   Two new works, BR03-94 Horolum and BR03-92 Horoblack, converge the charm of contemporary industrial design. The round and united case lines are extremely simple and profoundly simple; the watch design exudes a strong sense of the time, derived from the idea of ​​traditional flying military watches It also gives unique temperament and personality, together with simple design, clear display and sandblasted steel shell and other details, to create a modern and pure aesthetic style.
BR03-94 HOROLUM chronograph
Limited to 500 pieces

BR 03-94 HOROLUM
BR0394-GR-ST / SCA
RMB 45,500
Technical specifications
Movement: BR-CAL.301 automatic chronograph movement
Table mirror: anti-glare sapphire glass
Functions: Small seconds at hours, minutes and 3 o’clock. date. 30-minute timer at 9 o’clock, center chronograph second hand, tachymeter scale on the outer bevel of the dial
Water resistance: 100 meters
Case: 42 mm diameter, sandblasted stainless steel case
Strap: Grey-green calfskin and black tough synthetic fabric
Dial: gray dial, double-layer structure, gray upper dial with hollow numbers and time markers, exposing the lower layer of Superluminova® C3 luminous coating; Superluminova® C3 luminous hands
Buckle: Sandblasted stainless steel buckle

BR03-92 HOROBLACK Calendar
Limited to 999 pieces

 
BR 03-92 HOROBLACK
BR0392-GBL-ST / SRB
RMB 25,000
Technical specifications
Movement: BR-CAL.302 automatic winding movement
Table mirror: anti-glare sapphire glass
Functions: hours, minutes, seconds, date
Water resistance: 100 meters
Case: 42 mm diameter, sandblasted stainless steel case
Strap: black rubber and black tough synthetic fabric
Dial: Double-layered dial structure, sandblasted gray dial on the upper layer with hollow numbers and time markers, exposing the black Superluminova coating on the lower layer; black Superluminova® hands
Buckle: Sandblasted stainless steel buckle

Recommended Art Collections Blancpain Collection Watch Recommendation

Since the emperor Qianlong ascended the throne in 1735, Blancpain has become the first Swiss top watch brand to register in the history of China. Today, more than two hundred years later, Blancpain still upholds superb watchmaking skills, and at the same time adds more Chinese elements to the design: the dragon symbolized by the totem, the elegant and elegant lotus, etc., each watch is like a piece of art. Absolute collection value.

Blancpain China Long Caruso Limited Watch
BLANCPAIN’s Carrousel watch is both a Carrousel and a tourbillon. Clock critic Mr. Zhong Yonglin praised Blancpain’s one-minute coaxial Carussell watch as a great masterpiece beyond the tourbillon. This Chinese dragon limited edition Caruso watch’s back has a dragon totem pattern on the pendulum. It is carved in gold. The dial follows the design of the yin and yang face of Qian Kuangsu. 43.5mm red gold case, Cal.225 automatic Carloso movement, 262 parts, 100 hours power reserve. The back of the case is numbered in a limited edition. The quantity of 50 pieces in the world is even more precious.

‘Octopus’ rainbow jewelry tourbillon set
This limited-edition collection is housed in an art-like collection box inspired by the shape of a mechanical oscillating weight, displaying five top-quality jewellery tourbillon watches made by highly skilled watchmakers. . The watch is dazzling. The dial is embedded with more than 150 natural colored diamonds. Among them, the setting of the diamonds has been cleverly calculated and the most unique setting method is used: the diamond is set into the groove of the dial from the bottom. Promote the absolute plane of the dial to be on the same plane as the diamond. After the diamond is set in those grooves, the diamond is supported by some small beads so that it does not fall off, and the gap between the diamond and the dial is already less than 0.01 mm. There is a tourbillon at 12 o’clock and a large calendar display at 6 o’clock. Through the transparent case back, you can admire the PT950 movement. Comes with a white strap.

Chinese Red Women’s Lotus Watch
This women’s watch collection series designed and released for the Asian market has an extremely bold and avant-garde edge design. The double-layer bezel is inlaid with two rows of diamonds. The mother-of-pearl dial with guilloche trim is simple and fresh. Decorated with patterns, the outer layer of the lotus pattern is decorated with eye-catching Arabic numerals, with hours, minutes, seconds and date display functions. The date is displayed at 6 o’clock. A transparent sapphire crystal case back provides a glimpse of the Cal. 1150 self-winding movement, which consists of 188 parts. Comes with red silk ribbon. Limited to 138 worldwide.