Deep Love Christmas Moves With The ‘core’ Bowman Artist Series Automatic Winding Couple Pair Watch

Christmas is coming as promised, and with the bell’s promise of love, choose one of the most special gifts to be grateful for his or her company. Bowman artist series couples watch for you to witness this ‘core’ moment, sincere love. Because of you, this winter is not too cold.

   The Bowman artist series that is cuddling each other automatically winds the couple’s watch. They care for you like a lover. The walking hands and pulse beat synchronously, and the love moves with the ‘core’. The sweet festive atmosphere is accompanied by strong love through the blood , Warm the whole body, the sun all winter.
   The Baumann artist Maestria Round Automatic is equipped with an ETA automatic movement. The black or silver dial is very delicate with a date window. It also comes with a smart case and a two-tone stainless steel bracelet or black leather strap. Some models have no arabesques, and the size of this series is specially tailored for the Asian market (29mm for women and 39mm for men). In addition, Bowman artist series Maestria Round Automatic also launched a number of supplementary watches specifically for women. Each one is elegant and elegant, with arabesque embellishments, pure Bowman style, and a white mother-of-pearl dial with 12 brilliant diamonds.
   Fine watch Bowman watch, elegant woman wearing it is no longer just a beautiful watch: compared to other watches, the Bowman brand based in Saint-Imier, Through this watch, gender equality has been re-emphasized in a certain sense, and the rounded shape of the case and the exquisite design of the bracelet show the confidence and independence of women, but still the desire for love.
   I hope that the Balmain artist series watches can become the emotional bond between lovers in the world, become a long-lasting love token, and accompany you through every ‘core’ moving moment.
brand history:
   Wherever you mention the perfect collision of taste and know-how, the name Pierre Balmain comes to mind. Pierre Balmain led the field of Haute Couture in Paris, where he successfully redefined the laws of fashion. Now, driven by his original spirit, the essence of his charm is highlighted by Balmain, a watch brand of the Swiss Swatch Group. At the same time, the Swatch Group has brought many development advantages to Baumann watches with its exquisite watchmaking resources and strong market support.

Technical characteristics:
male:
• Model: B4628.33.26
• Movement: Swiss mechanical movement ETA2824-2
• Case: The case is made of 316L stainless steel or two-tone stainless steel and rose-colored PVD, with a diameter of 39 mm and a thickness of 9.35 mm.
• Water resistance: 50 meters
Dial: silver with scale (with decoration), black with scale (with decoration);
• Mirror: Sapphire crystal
• Strap: 316L stainless steel strap, two-tone stainless steel and rose gold PVD strap, or black alligator leather strap
• Suggested market retail price: 6700 yuan
Women:
• Model: B4618.33.26
• Movement: Swiss mechanical movement ETA2681
• Case: The case is made of 316L stainless steel or two-tone stainless steel and rose PVD, with a diameter of 29 mm. Some women’s models are equipped with 54 Wesselton diamonds. Thickness 8.80 mm.
• Water resistance: 50 meters
Dial: Silver arabesque emoticon at six o’clock (with ornaments and women only); silver with scale (with ornaments), black with scale (with ornaments); white mother-of-pearl with 12 diamonds Dial (women only)
• Mirror: Sapphire crystal
• Strap: 316L stainless steel strap, two-tone stainless steel and rose gold PVD strap, or black alligator leather strap
• Suggested market retail price: 6700 yuan

Kunlun Watch Corum Shines Tide Xia Yan-news Corum

Corum is the Admiral’s Cup tide watch that is loved by sailing enthusiasts with new design elements. It is the grand launch of the Admiral’s Cup AC-One 45 Tides watch. This unique and complex mechanical movement, equipped with tidal time and intensity, moon cycle, as well as the display of water current intensity and tide height, has been firmly established in the field of fine watchmaking for 21 years and has also consolidated Corum’s long-standing maritime navigation. Status and contribution of the industry.

Since the beginning of human civilization, the lives of sailors have always followed the tide rhythm and are closely linked. In many parts of the world, they follow the lunar cycle twice a day, following the ebb and flow pattern every 12 hours and 25 minutes. The CO 277 self-winding movement, introduced in 1993, is still designed specifically for these coastal and mariners, allowing them to accurately grasp the tide changes. This classic and complex movement will now be included in the new Admiral’s Cup AC-One 45 Tides.

This CO 277 self-winding movement is still used by Corum and the Astronomic Observatory of Geneva and the French Navy’s SHOM% Hydrographic and Oceanographic Services of the French National Navy The cooperation, after no less than three years of joint research and development, created this unique ‘tidal movement’.
 

Combining elegant sporty style and functionality, the new Admiral’s Cup AC-One 45 Tides watch features a bright red surface and multiple subsidiary dials that clearly show all the navigation functions of the CO 277 automatic movement. The moon indicating the ebb and flow of the tide is set at 12 o’clock, and a special hand is set on the dial to show the intensity of the tide. When the moon is displayed as a full moon or black representing a new moon, this means that the moon is in line with the earth and the sun, and the amplitude or intensity of the tide is at its peak, reaching a coefficient between 95 and 120, compared to the first and second quarters The coefficient between 20 and 45 on the month is high.

The subsidiary dial at 6 o’clock indicates the time of the next two tides in the next 24 hours, while the dial at 9 o’clock indicates the ebb and flow of the tide and the intensity of the current. No matter when the tide rises or falls, when the pointer is displayed vertically, it means that the current intensity of the current is the largest. For ebb or ebb indications, refer to the dial’s bottom and top. These clear and easy-to-read subsidiary dials are elegantly set on the main surface decorated with Corum’s exclusive “cut pomegranate” motif, with the Admiral’s Cup iconic nautical flag pattern on the inner ring, creating an elegant Three-dimensional.
Superior performance
The CO 277 self-winding movement is a true SHOM certified precision navigation instrument. The movement vibrates 28,800 times per hour, provides a 42-hour power reserve, and pushes the date display at 3 o’clock. This outstanding movement is set in the dodecagon case of the iconic Admiral’s Cup. The 45 mm diameter case is made of grade 5 titanium, which is elegant and elegant, while the watch still remains lightweight. Both the large case and the extraordinary movement complement each other. The middle layer of the multi-layered case is titanium with red PVD coating, which echoes the color of the surface, and is equipped with a vulcanized rubber strap and folding buckle. The new Admiral’s Cup AC-One 45 Tides watch is designed for sports adventures and is water-resistant to 300 meters. The case back is also equipped with sapphire crystal glass, which clearly shows the fascinating operation of the CO 277 automatic movement.

Movado Beijing New Store Settled In Macau Center

MOVADO, a well-known Swiss watch brand famous for its ‘simple modern aesthetics’, recently held a new store opening event in Beijing and Macau Center and the launch celebration of Movado’s ‘Selena Series’ watches. Mr. Fabrice Poch, President of Movado Asia Pacific, Mr. Peng Jianjia visited the scene and unveiled the new store and the latest watch of Beijing Macau Center together with Ms. Sun Yan, the spokesperson for the Greater China region.

 
 The unveiled Movado image counter is located in the landmark Macao Center in the Wangfujing business district in Beijing. The simple design of the counters and Movado’s unique watch design style are similar. This counter is specially designed for the Chinese market, which reflects the brand’s full attention to the Chinese market. As a new masterpiece of Movado in 2012, the Serena Cerena series watch not only continues Movado’s consistent simple and elegant style, but also gives the iconic museum dial and incorporates leading innovative designs. Elements, combined with the clever use of ceramic materials, Movado Cerena Cerena series watches show a low-key and simple natural temperament.

Pearl Glamour Tasting Van Cleef & Arpels Seven Seas Collection Heure Marine Watch

In addition to its exquisite and exquisite style, the hidden watch design also has its own ‘surprise’ which will make the wearer feel satisfied. As an ‘additional’ additional function, it also adds to the charm of this square inch, making it one of the most ornamental watches on today’s timepieces. At the 2017 Geneva International Haute Horlogerie Salon, Haute Horlogerie Jewelry Brand Van Cleef & Arpels launched the latest masterpiece of the watchmaking workshop, the Heure Marine watch, exquisite texture and brilliant jewellery, demonstrating the century-old superb jewellery craftsmanship. Inspired by the beauty of the ocean, it combines the superb technology of ‘hidden’ watches with the elegant beauty of high-end jewelry, which is full of charm. (Watch model: Heure Marine)

‘Hidden’ design, interpreting the gorgeous appearance of alternative accessories

   As early as the 1930s, Van Cleef & Arpels had watches with a hidden design. Today, every piece of the brand contains a surprising “creative treasure”. Telling the passage of time in a variety of ingenious ways, using various unexpected designs to subtly hide the dials around the watch. If you want to know more about their secrets, you must make a subtotal: Exquisite bows, or diamond-opened treasure chests, glances at small mirrors, and more. Such ingenious watch creations not only make people marvel at the magical charm of mechanical watches, but also show the magnificent and elegant beauty like jewellery works.
If you close the ‘cover’, it is a gorgeous bracelet

Watch hidden design display
   Two Sri Lankan sapphires weighing 27.34 carats, cut through sugar towers and rounded corners on the four sides, make the already very brilliant gemstones extremely tensiony and more rounded. Deep color and crystal clear make them even more attractive. The gradual blue tone of the arched sapphire on both sides contrasts with the two Sri Lankan sapphires, highlighting the watch’s natural, smooth line beauty.

Watch Sapphire from Sri Lanka

Watch side display
   The luxurious, dazzling bracelet is made of 18k white gold, except for Sri Lankan sapphires. It is also set with bright pears and rectangular cut diamonds of different sizes, arranged neatly, onyx, arched rectangular cut sapphires, and convex cut sapphires. Although the sizes are different, the ordered gemstones add a pearly charm to the watch, which is very beautiful.

Watch front display
   Tap the convex-cut emerald button on one side to open the diamond-set cover to watch another watch under the surprise: the mother-of-pearl dial with a convex-cut sapphire in the center, elegant The dial and the blue hands complement each other, revealing the finishing touch of the watch as a timepiece. Brilliant diamonds are also set around the bezel, adding to the watch’s overall ornamental beauty.

Watch buckle display
   The buckle is still made of 18k white gold and diamonds, and the unique pattern contrasts with the sapphire in the middle. It perfectly integrates into a whole, adding luxury and elegance to the wrist.

Watch overall display
Summary: With the help of many jewellery and 18k white gold, this “hidden” theme Heure Marine watch looks very dazzling, luxurious and bright. The covert design allows it to be changed at will on two occasions, the timepiece and the bracelet, showing its unique ‘surprise’ charm. As the exclusive product of the Seven Seas collection, it is only available in a limited edition and is precious.

The Little Freckles Said, The Name ‘vol.’ Is Good

Eddie Redmayne appeared in the room. He was wearing a beige and dark blue color-blocking jacket, jeans, and lace-up canvas shoes. He looked very good, and was almost described as ‘happy’. As soon as the time was up, the interview seats in the first row were taken out instantly. The reporters restrained their inner excitement and followed the etiquette with difficulty, but still couldn’t help asking questions. After all, who doesn’t like little freckles? Not every foreign actor with a long name can get a petted little name in China. The little freckles sat down in the armchair and stretched out their long legs. At 37 years old, he is tall and thin. There is no sign of middle age or middle age. From appearance to manners, he is a British boy with light brown hair. He is an Omega celebrity ambassador, and you can often see in his magazines and airports the commercials he shot for Omega with the words ‘Eddie Medran’s Choice’ printed on it. He came to Shanghai this time to participate in the opening of the ‘Omega Planet’ exhibition at the Shanghai Museum of Contemporary Art, which lasted from April 27 to May 12. This is an exhibition on the history and culture of Omega, from the moon watch to the Olympic chronograph, from James Bond (007) to the Zhizhen Observatory, covering all aspects of Omega’s story. Little freckles stretched his neck and listened to every question. After a little thought, he began to answer quickly. Obviously, ‘reciting the manuscript in advance’ and ‘scrutinizing the words’ are not his style. He talked about his father, mother, wife, and two children at home. Talking about your recent movie ‘Where is the Wonderful Animal’, you still have to twist your body and tell everyone how crazy it is to perform ‘in front of the green and strange things in the studio’. Someone asked him what he thought was the best dressed man by GQ. He said he liked the comfortable and elegant style, which was influenced by his father. Interestingly, he is often considered color-blind, but he is actually color-blind. He had known his nickname in China for a long time. Regarding freckles, he also asked his mother when he was a kid, whether he had tanned himself so that the freckles were not so obvious? After listening to the Chinese meaning of the name ‘juanfu’, he expressed envy. He also said very often that he had wanted to bring his wife to Shanghai with him, but as you know, my two baby boys are very young and both are not yet three years old. It is said that hardcore fans have long been familiar with his fast-changing personality. The last second was serious, and the next second was full of drama and dancing. During the day, I chatted with reporters and laughed. At night, I changed into an Omega-themed gold suit, and he dedicatedly put a very formal shape in front of the background board, exposing the cuff watch-he was wearing a Constellation series this day. Zunba calendar watch. The cooperation between Little Freckles and Omega began in 2015, and we often see him wearing a hippocampus Aqua Terra watch in advertising blockbusters. He said that when he was young, his father had an Omega saucer flying, and the watch he chose for his wife was the Omega constellation. Eton College and Cambridge University graduates, the youngest Oscar filmmakers, and little freckles have become the Chinese public’s best imagination of British youth. Today in China, many young male actors have become ‘idols’ under the influence of social media, and it is difficult to focus on acting. The little freckles obsessed with acting have a loyal fan base in China. It seems that the little freckles have a face that has not been bullied by the world, and they got the little golden man in their early thirties, which was really favored by heaven. Looking through his resume, in fact, the obscurity of his early years was not short. ‘Tess of the Deber House’, ‘Spring and Autumn in the Great Hall’, ‘Yellow Handkerchief’, ‘Black Death’ … You may not have heard these movies. The director’s fancy seems to be only his youthful temperament, later Everything, everyone knows. In the interview he talked about Felicity Jones, an independent actress who collaborated with him on Theory of Everything. Little Freckles started from Hawking as a student, showing his physical deterioration step by step. Until the end, Hawking lost control of all his muscles, and could only express his inner emotions with his eyes. The story has been told countless times about how little freckles reduced the weight of the film and got along with the patients with frost for a long time. It is impressive that Hawking died in 2018, and Little Freckles mourned the scriptures for him at the funeral scene. It was time to take a group photo at the end of the interview. The film director himself jumped up from his chair and raised the table with the staff … to leave enough space for reporters. The little freckles who are no longer green, have fame, love … It can be said that they have almost everything, but when you talk to him, you can still feel the purity of a child. / end / Interview Notes of Lu Xi Join readers, please send name + occupation + WeChat to [email protected]

Steel Case Ceramic Ring Is Very Satisfied Blancpain Blancpain Bathyscaphe Chronograph

Although Blancpain’s Bathyscaphe is a replica style launched under the name of the Fifty Zongzi series, in fact, the two are not directly linked in historical origin, but from the modern product line Judging from this, it is also a new series in addition to Blancpain’s existing diving watches. At present, the brand is developing Bathyscaphe into another diving watch product line beyond fifty.

The design of the faceplate inherits the elements of the three-needle model, such as the luminous dots on the small second hand, which are quite cute; the two sub-faceplates have three circles from the inside to the outside, and the three circles are actually concentric circles. The sense of layering is indeed the level of processing of Blancpain

Feature one: It belongs to the Fifty Fathoms series
Judging from the appearance style, Bathyscaphe and Fifty Fathoms are naturally very different. One is lean, the other is rich, and the vocabulary styles are also different. However, from the perspective of product positioning, the two are actually not so different. At the same time, it is not so retro. Both sides are mixed with many modern elements, so consumers really have to make choices based on personal aesthetic preferences. If you want to emphasize the difference in attributes between the two, I’m afraid I can only start on the size (though not too bad).

The bezel is a ceramic color ring plus liquid metal scale numbers, which is currently the highest-grade processing method of the Swatch Group. The dial is Dish-style, the edges are slightly folded down, the chronograph second hand is extremely long, and it almost has to sweep to the inner edge of the case.

Feature two: the movement specifications are better
A special feature of this chronograph model is its movement. Blancpain’s chronograph movement has been based on F185, which is FP1185 for many years, but this one has made a major upgrade for this legendary movement. The model of the new movement is changed to F385. The most important change in the specifications is to increase the vibration frequency from 21,600 to 36,000vph. In addition, the hairspring also uses a silicon hairspring. Modifications: Jaeger-LeCoultre’s 750 series, Bulgari’s Calibro 303, and Cartier’s 1904-CH MC are all well-known examples, and the frequency boost is often the focus of the modification. However, they are at most added to 28,800vph, like this It should be the first time to reach 36,000vph, and this should also be the intention of Blancpain to make a distinction from his factory.

The model of the new movement is changed to F385. The most important change in the specifications is to increase the vibration frequency from 21,600 to 36,000vph. In addition, the hairspring also uses a silicon hairspring.

Feature three: New specifications can be obtained from outside the movement
In addition, the board circuit of the movement itself has also been greatly modified. The balance wheel bridge has been changed from a single arm to a double arm. The plywood is also hollowed out in the position of the four cars, and the four exposed underneath. Fan cars should also be new. The diameter of the balance wheel should be smaller than that of the original FP1185, and this should be for the reason of high vibration frequency. Although the arms of the balance table bridge are not crossed, the strength should still be better than the original single screw. 18K gold automatic plate is coated with platinum-based NAC alloy.

Fifty Fathoms Bathyscaphe

Stainless steel material / F385 self-winding movement / hours, minutes, small seconds, date display / flyback chronograph function / sapphire crystal, transparent bottom cover / waterproof 300 meters / diameter 43.6mm / reference price: 107,000 RMB- —

Introduction To The Patron Philippe Chronometro Gondolo Watch

Patek Philippe Chronometro Gondolo Watch

卡 When Cartier launched the Tonneau watch in 1906, it was aimed at women only. Gentlemen of the year also wore pocket watches. Cartier first introduced the Tonneau watch for men in 1913, and I am afraid that only fashionable men dare to wear it. To really make the barrel a mainstream choice for gentlemen, and even become a legend, Patek Philippe’s Chronometro Gondolo series contributed.
In the early years, Patek Philippe’s creativity and enthusiasm in shell shapes will not be inferior to any brand that takes the artistic route. This series was specially customized for Brazilian watchmakers from the late 19th century to the early 20th century. , Square, rectangular, keg, and pillow. From these early styles, you can see that a kind of artistic temperament does not consider the gender of men and women, but only considers the beauty itself, just like the magic realism literature that later emerged in Latin America.

Patek Philippe Chronometro Gondolo Watch

After many years, Patek Philippe again launched the new Chronometro Gondolo. The elegant barrel-shaped case is obviously derived from the past design.
Comparing Patek Philippe’s 1914 antique watch with the latest Ref.5098 ChronometroGondolo, there are striking similarities. What’s more amazing is that you will be unconditionally convinced by this pure beauty. Regardless of the past decades, even hundreds of years, beauty is sometimes like a truth, it does not change over time. From Patek Philippe’s retro models, you can always find an original touch.

Light Up The Elves On Your Wrist Recommended Three Jewelry Watches

Among the many watch series of each watch brand, craft watches and jewellery watches best reflect the watchmaking standards and outstanding creativity of a brand. The jewellery watch not only contains the unique ideas of the brand watchmaker, but also the extraordinary craftsmanship of the watchmaker’s carving of jewelry. The watch is ingenious and at the same time has a clear history of the brand.
Cartier High Jewellery Watch TRAIT D’ÉCLAT

Movement type: manual machinery
Case material: 18K white gold
Watch details: D’ÉCLAT is a new high-end jewelry watch launched by Cartier this year. This evening watch features an 18K white gold case with 15 bright red oval Mozambican rubies and baguette-cut diamonds and brilliant-cut round diamonds set on the case and bracelet. The flames of precious rubies and the brilliance of gorgeous diamonds complement each other, making this watch like an elven wrist. The watch is equipped with a Cartier 101 manual winding mechanical movement.
Piaget LIMELIGHT G0A40161 watch

Domestic public price: 455,000 RMB
Watch diameter: 32 mm
Watch thickness: 7.4 mm
Movement type: Quartz
Case material: 18K rose gold
Water resistance: 30 meters
Details of the watch: The 32 mm diameter Gala watch features an 18K rose gold case with a bezel set with 62 round diamonds and extending to the lugs. The extended lug curve is naturally smooth and elegantly presents a feminine gesture. The dial of the watch is made of natural pink opal, exuding a slight golden light. The watch features a white satin strap with an 18K rose gold pin buckle set with a single round diamond. This watch is equipped with Piaget 690P quartz movement, limited to 18 pieces, each of which is individually numbered.
Breguet High Jewellery Watch GJ29BB8924 / 5D58

Domestic public price: 898,000 RMB
Watch diameter: 34.4 * 28.7 mm
Movement type: automatic machinery
Case material: 18K white gold
Watch details: White gold, 24 brilliant-cut diamonds on the outer edge, 23 brilliant-cut diamonds on the periphery, and a Japanese Akoya sea pearl just below the watch dial. The dial of the watch is engraved with mother-of-pearl, the Breguet nameplate is set at 12 o’clock, and the eccentric hour scale ring is set below. Diamond hour markers are set at 3, 6, 9 and 12 o’clock. The center is Breguet. Classic needlepoint cutout blue-steel hands. The watch is equipped with a cal.586 / 1 self-winding movement.
Summary: The sparkle of diamonds, the flames of Mozambique ruby, the delicate colors of pink opal, the pure luster of Akoya sea pearls … High jewelry watches embody the full heart of the brand and the watchmaker, they choose the most precious Jewelry is used to decorate ingenious watches, each watch will become a unique orphan.

Marc Gläser Takes Over As General Manager Of Le Méridien

December 21, 2011, Zurich, Switzerland-After DKSH acquired a majority stake in Le Méridien Group in the summer of 2011, performance has grown significantly as expected, especially in Asia. In order to assist Le Méridien brand and product development to be closer to the market and meet the needs of the rapidly growing customer base, DKSH has added the post of Le Méridien General Manager, whose work does not involve the manufacture of the long-established case in Saignelégier Vendor Queloz and movement parts maker La Manufacture des Franches-Montagnes. Le Méridien’s general manager effective January 1, 2012, will be held by Marc Gläser, who has held various management positions at Le Méridien for the past seven years.
    DKSH President and CEO Joerg Wolle said: ‘Our results have grown significantly as expected, especially in the Asian market. As the number of middle classes in the emerging Asia region is rapidly increasing, and they love high-quality luxury and lifestyle products We benefit from this. Through this new organizational structure and strengthening Le Méridien’s focus on diversification of core competitive advantages, we are convinced that we can more quickly meet customer needs and accelerate our growth. ‘
    Gonpo Tsering, a member of the DKSH Group Board and Chairman of the Le Méridien Council, said: ‘I am very pleased to take this opportunity to once again thank Martin Bachmann, long-time CEO of Le Méridien, for his outstanding development in the past few years Performance. After the successful integration of Le Méridien into the DKSH Group, he decided to leave the company at the end of February 2012, and we sincerely wish him all the best.
    As a market development service provider, DKSH’s business covers the marketing, sales, logistics, and after-sales service of high-quality luxury and lifestyle products, and through a comprehensive network of markets across Asia, Harry Winston, Graham, Salvatore Ferragamo, Fortis, etc. Top brands.
About DKSH Group
    DKSH is a leading market development services group focused on the Asian region. As the term ‘market development services’ states, DKSH helps other companies and brands expand into new or old markets.
    DKSH has 610 branches in 35 countries-590 of which are located in Asia-and employs more than 23,000 professionals. DKSH ranks among the top 20 Swiss companies in terms of turnover and number of employees, with a turnover of 10 billion Swiss francs in 2010.
    The company’s business covers procurement, marketing, sales, logistics and after-sales service, and provides business partners with professional knowledge and local logistics services with a large-scale and extensive network. DCH Huajia divides its business into four major business units according to their professional fields: consumer goods, medical care, special raw materials and technology business units.
    Although DKSH is a Swiss company headquartered in Zurich, it is deeply rooted in the Asia-Pacific region because the company has nearly 150 years of operating history in the Asia-Pacific region.
About Le Méridien
    Since the introduction of its first watch in 1975, Le Méridien has grown into a popular watchmaking brand. At the end of 2006, Le Méridien’s workshops began producing complex precision parts for mechanical movements, and became a member of the distinguished Swiss watchmaker. Le Méridien continues to research and develop innovations in technology and design, and has registered a number of patents and trademarks. Le Méridien is one of the few independent watch factories in the world, employing more than 200 employees worldwide.

Distribution Agreement Between Glam Rock And Binda Group

Glam Rock granted the distribution rights of his watches in the Italian and North American markets to the Binda Group (subordinate Breil, D & G Time, Wyler Genève and other brands).
The distribution agreement reflects the development strategy of the Glam Rock brand, which is to achieve internationalization of the market through collaboration with local distributors, and to integrate brands in the fashion luxury market segment through strategic agreements in the markets that have entered.
Glam Rock watches will be distributed from Binda’s US branch to major department stores and high-end specialty stores in the United States and Canada from September. These channels are consistent with the brand’s market positioning.
In Italy, Glam Rock has been sold in nearly two hundred fine jewelry and watch stores. Under the agreement, these distribution channels (to date, directly managed by Glam Rock) will be delegated to the Binda Group for management starting in September.
‘Glam Rock is a product of Italian-style innovation, but he was born in the United States. He quickly became one of the global brands after he went public,’ said Enrico Margaritelli, president of Glam Rock. ‘From the beginning, our Unwaveringly, we are targeting discerning consumers and distributing through certain channels. This positioning emphasizes the brand’s fashion-luxury identity. The Binda Group is our invaluable ally. For the promotion of Glam Rock watches in Italy and Growth in certain markets, such as North America, is very beneficial. I believe his ability and enthusiasm is a weapon to help us face the most powerful opponents and the toughest market challenges. ‘
“The current distribution agreement represents another important step for us, and we are implementing a strategy to strengthen our presence in Italy and the global market.” Said Marcello Binda, CEO of Binda Group, “We chose Glam Rock because we Both sides have the same ideas, and we all believe that innovation is the most important force for the success of the brand. Glam Rock, like other brands in the group, is full of energy and creativity, so it has great appeal in Italy and globally. The product can be Satisfied consumers who are looking for fashion can be attributed to his advanced technology and attention to detail. Moreover, he is an ideal complement to our product line, which has enriched our product line in the high-end watch market, although we have already With Wyler Genève. ‘

Glam Rock’s price range is between 400 and 3,000 euros. It is positioned in the fashion and luxury market. He targets customers with high requirements, unique tastes, attention to details, and the pursuit of fashion trends, providing them with some watch options. The brand’s appeal is a unique and bold lifestyle, and some of the collections they are launching will soon include many new products.
The GLAM ROCK concept was born in Miami in 2005 and was created by Enrico Margaritelli and Isabelle Maujean. He combines elements of exquisite design, lean technology, complication and perfect appearance to target the trend of luxury watches.
In the process of producing Glam Rock watches, it is extremely delicate, ensuring that the finest quality technology and materials are used in every detail, which can highlight the personality of each watch. The beautiful appearance can also be changed by changing the strap or bezel, so that this watch can keep up with the popular changes of the season, and at the same time the tradition of the watch can continue.
The first collection of Glam Rock watches was inspired by the colorful lifestyle of Miami. His exquisite neutral models created a detailed and elegant tone for the watch.
In June 2006, Glam Rock opened offices in Italy and the United States, and Glam Rock watches were introduced to Italy, the first time the brand tried it in Europe. Expansion of the Swiss and Spanish markets will come soon.
Just nine months after the start of the distribution agreement, Glam Rock participated in the famous Baselworld. After the show, Glam Rock entered some important markets such as the Middle East and the Far East, Latin America, and his position in Europe has also been consolidated.
Binda, a company with a century-old history in Milan (owned by brands including Breil Milano, Breil Tribe and Wyler Genève). He was founded in 1906 in a small town on Lake Maggiore, where Binda, a 20-year-old company, opened a small watch store in Besozzo.
In 1932, he began to produce and sell Wyler Vetta watches, and from then on began his first step in the history of watch management.
In 1935, the Breil brand was launched. In 1994, the brand was re-launched again, and due to the unprecedented success of his famous advertising strategy, he became a leader in this market in one fell swoop. In 1997, Binda became a distributor of Seiko and Lorus, two world-renowned brands. In 1999, Binda became the distributor of Nike Timing in Italy, which made him further success in the field of sports watches.
In 2000, they obtained a license agreement to produce and sell the world-famous brand D & G Dolce & Gabbana Time. In 2001, the first Breil jewellery watch was launched. This is the first step towards creating a Breil lifestyle, and it is also important. step.
In 2003, this Breil leather series was launched. Then in 2005, D & G jewelry watches and Trudi jewelry began to be produced. In addition, branches were opened in Miami, Germany, and China. In 2006, the Breil Milano perfume line was launched. In 2007, the successive listing of Breil Milano glasses and Paris Hilton watches further enriched the brand’s product line.
Binda Group currently sells its products in more than 50 countries, and has its branches or production plants in the United States, Spain, Poland, Germany, China, Switzerland, Hong Kong and other places. He has a total of 350 employees. Total sales in 2006 reached 253 million euros.
Source: Glam Rock
www.glamrockwatches.com